Idealsoft CRM Loyalty Management System (iLoyalty) is a robust, cost-effective and scalable to meet the needs of Organization in this volatile and dynamic business environment. The solutions integrate the various business processes and operations in the business to provide consolidated, accurate and timely information of members/non-members to facilitate business decisions. It have a flexible Real-time Reward Rules Engine that reward members/non-members base on , amount spend with the organization, number of visits, time/day/place of visit, points accumulated, reward based on customer profile. The solution also supports dynamic reward Tiers based on RFM (Recency, Frequency, Monetary) and combination of all / any of the above.
The iLoyality system allows you to create your own points-based incentives, promotions and loyalty system to reward your visitors, customers and members for purchases, promoting your site, engaging in feedback, taking tests, and much more. Create your own viral grass roots marketing system, or street team system, to offer rewards to your most loyal members in exchange for promoting your website throughout the internet. Similar to a frequent flyer program, your rewards system will keep your customers coming back as they build their points and redeem them on your ecommerce site in your online auctions. Incentives, points and rewards create the ultimate promotional tools, rewarding frequent purchasers, new customers and your own internet marketing street team to virally promote your products and services.
You Can Use It:
• Reward customers for purchasing online in your ecommerce store
• Reward members for renewing paid subscriptions
• Incentivize viral "tell a friend" activity by offering reward points
• Create click-through contests and offer points as prizes
• Create promotions online for almost any activity
• Reward member participation with points based
• Show "Points Leaders" to motivate participation
• Reward clients who bring in new customers.
• Sell and track Gift Cards any time of the year.
• Keep track of your “Buy X, get one free” promotions.
Points are an integral part of incentivizing your users and a great way of rewarding user activity. Points can be integrated into every marketing and promotions feature. Use the Loyalty Points System as a viral component to drive traffic back to your site, increase your registrants, excellent motivation to promote specific campaigns, auctions, contests, more!
You create activities for participation and set the points awards levels. Users are motivated to earn the points to be redeemed in various ways.
Points redeeming examples include:
• Redeem in store
• Redeem for gift certificate
• Redeem for membership renewal
• Redeem to enter a contest
5 types of gift & loyalty programme (campaigns):
• Traditional Gift Card program
• Traditional Points program
o Set your own Points to Dollars Ratio
o Set your own Profit Ratio
o Define as many promotions as you want
o Define as many reward levels as you want (ie: 5000 points : Free Widget.)
o Redeem by points, dollars, or preset award levels
• Rewards based on the number of visits accumulated
o Define as many reward levels as you want (ie: 7 visits: Free Service.)
• Dollars earned based on the number of visits
o Set your own Dollars earned per visit ratio
• Buy X, Get 1 Free campaign
o Set any number of products or services
o Set a different quantity until free for each product or service
More Examples
· Female customers between 20-25 years old who spend more than $50 on every Monday 2-5pm at downtown outlet will get double points
· Last month's top 100 student members will get 1000bonus points if they spend more than $1000 in this month.
· Member visit more than 10 times will be automatic upgrade to Gold Tier Membership, and enjoy 20% discount for purchases.
Points Management: Users can be auto-awarded points for participation. The Points Management System provides hassle free management with automatic points tracking and ability to add / subtract user points at anytime.
Program Management: Manage the details of your channel loyalty program using this module. You can add or modify existing programs, create short-term program accelerators and point-earning activities to give momentum to your loyalty program. In addition, define program validation rules, points earn/burn criteria, manage eligible products and capture all transactions to know your best customers. Also, send personalized and customized communication to all the members.
Reward Management: You can manage the entire redemption process to add/edit reward vendors, reward items, set new reward categories, maintain reward inventories, manage limited stock redemption promotions. Also, identify and reward channel partners by behavior and tier status.
Newsletter Management: The NewsLetter management module allows for personalized and customized communication to all the program members.
Redemption Management: Manage the entire reward redemption process using the redemption management. The module allows you to perform offline redemptions, award points for program members, create periodic redemption reports, generate and view reward catalog in multiple languages
Idealsoft Customer Portal: A member’s only website with personalized access. Channel partners can view account information, edit personal profiles and redeem online 24 x 7. Information on new offers, special programs and other short-term customized promotional activities is also available. Allow customers to access their account balance and history from your website.
Quizzes Management: Use quizzes to satisfy any number of business objectives, from fun content, incentivizing activities, online testing, online education, and much more! Create quiz questions, quiz types, multiple-choice testing, response reporting, automatically award points / store discounts for answering correctly, configure minimum score level, much more!
Contest Management System: Use the Contest Management System to create contests for your visitors. The system takes all the guess work out of setting up contests, contacting entrants, and awarding random winners:
· Create Text, Links and Images for Contest Description, Rules, and Prize Description using the Integrated Content Management Feature
· Manage Entries Allowed per User, Total Entries Allowed, Etc.
· Automatically Select and Email Random Winners
· Real Time Entry Rates Reporting
· Advanced User Registration Built-in
iReferral System / "Tell A Friend" Viral Component: Easily motivate users to tell their friends about your website or promotion! Users who refer friends can be rewarded with points, which are automatically tracked via the Dashboard using referrer name / referral codes provided by you.
iPoll Management System: Use the Poll Management System to quickly and easily deploy multiple choice, single answer user polls to any page on your site, public or password protected. When used in conjunction with the Dashboard Loyalty Points Management to motivate user participation, the Poll Management System creates a powerful Market Research and Demographic Profiling tool.
Increase Customer Retention: Idealsoft CRM Loyalty Management help you to retain your customers by building a long term relationship between you and your customers. Reward your customer for their purchase, encourage for future purchases through a systematic reward mechanism.
Know your customers: through instant access to customer's profile, transaction history, all past interactions and unique customer scoring system, any of your staff at any outlets can now offer real personalized service to your customers.
Communicate with your customers: Auto generated birthday greetings, reminder of outstanding items, personalized promotion messages and even thank them for the purchase made. Use email, SMS or any other channel of communication the customer prefers.
More efficient use of marketing budget: Idealsoft CRM Loyalty Management can help you to keep track of the response rate of individual promotions, marketing messages. It help to know what is effective and what is not, it even helps you to find out what promotion works with a particular demographical group of customers.
Profit through customer loyalty system: Loyalty solution can help you make more money.